Dr. ZAINAL ABIDIN, S.Pi., MBA., MP.
https://www.scopus.com/authid/detail.uri?authorId=57194204535
Program Studi Sarjana Sosial Ekonomi Perikanan (Kampus Kediri)
z_abidin@ub.ac.id
08123478891
Overview
Zainal Abidin currently works at the Socioeconomics of Fisheries and Marine Department, Universitas Brawijaya. My research interests are in the area of marketing and its management: marketing management, consumer behavior, ecotourism marketing, fisheries commodities marketing, agribusiness, entrepreneurship, and sustainable development..
Qualifications
Journal
Millennial Visitors' Intentional Behavior with Environmental Concern for Developing the Turtle Edu-Tourism Marketing Strategy in Bajulmati Sea Turtle Conservation (BSTC), Indonesia
Sustainability Analysis of Marine Ecotourism Management for Preserving Natural Resources and Coastal Ecosystem Functions
Marketing Efficiency of Economically Important Marine Fish in Malang Regency of East Java, Indonesia
Does Marketing System Influence on Consumer Satisfaction?: Study of Marine Fish Marketing System at Fish Auction PPN Muara Angke, North Jakarta
Mangrove Potential Assessment for Determining Ecotourism Attraction and Strengthening Destination Branding and Marketing: ”Gunung Pithing Mangrove Conservation”, Indonesia
Competitiveness of Indonesian Eel (Anguilla sp) in International Market
Perceived risk and attitude's mediating role between tourism knowledge and visit intention during the COVID-19 pandemic: implementation for coastal-ecotourism management
A Vulnerability Analysis of Coral Reefs in Coastal Ecotourism Areas for Conservation Management
Analysis of the Relationship of Service Quality, Motivation and Destination Image to Destination Loyalty: A Case Study of Wonorejo Mangrove Ecotourism in Surabaya, East Java
SUSTAINABILITY ANALYSIS OF TUNA FISHING IN WATERS SOUTH EAST JAVA INDONESIA
Conference
Ecological and Socio-economic Sustainability of Ornamental Fish Business in Minapolitan Area of Blitar Regency, East Java, Indonesia
Millennial consumer behavior on purchasing of fishery functional food at tokopedia: testing the Theory of Planned Behavior
Fresh frozen fish consumer behavior: effect of the mix and trust marketing on buying interest, purchase decision and customer satisfaction in E-commerce, silly fish Indonesia